Jimmy Wales, the founder of the phenomenally successful online encyclopaedia Wikipedia, plans to launch a search engine to rival Google by the end of this year.
He has already launched Wikia, a company he hopes to use as a launchpad for an "open, thoughtful" search engine - one which he says will be better quality and more thoughtful than its rivals.
Wikia offers internet users a collection of online communities they can edit. Everything from Star Wars to travel guides gets its own mini-website, hosted by Wikia.
The latest project is more ambitious and has led to Mr Wales being described as "Google's worst nightmare".
The new search engine will publish the design of its algorithm - the mathematical formula that determines what website comes top of a search.
Experts say this could make it vulnerable to spammers.
Last Mod: 31 Mayıs 2007, 16:06