World Bulletin / News Desk
Myanmar cheered a US promise to end sanctions on Thursday, with residents in its commercial capital clamouring for American brands while politicians and business moguls heralded a new era of transparency and trade.
The move marks a milestone in the country's rapid transformation from an international pariah into Asia's fastest-growing economy under the leadership of the Nobel laureate.
But Soe Naung Win, who owns a mobile phone shop in Myanmar's bustling economic capital of Yangon, had more immediate concerns.
"I want Apple to officially come to Myanmar," the 32-year-old told AFP. "I am crazy about the Apple brand and I want Apple to come here as an American brand."
While iPhones are widely available in Myanmar, one of the world's fastest-growing mobile phone markets, there are no official Apple stores in the country.
The US sanctions, imposed 20 years ago in a bid to put pressure on the former military regime, bar Americans from dealing with anyone on its blacklist of more than 100 people and companies linked to the former junta.
Some major US brands have already jumped into the frontier economy, but many have stayed away saying the sanctions make investment too expensive and dangerous.
Coca-Cola was left red-faced last year when watchdog Global Witness discovered its local partner was linked to a sanctioned military holding company, while a dealer for machinery giant Caterpillar had ties to jade companies controlled by a major drug lord.Güncelleme Tarihi: 15 Eylül 2016, 12:53